The value of
products involving flexible displays will surge to over US$200 billion within
five years and approach US$300 billion within a decade, according to market
research company Futuresource Consulting.
As the technology
progresses, applications including smartphones which unfold to become tablets,
adjustable curved TVs and pop-up presentations will hit the market,
Futuresource stated.
At this point
though, the industry is in a phase of 'limited flexibility', commonly referred
to as 'conformed displays'. Displays may be shaped, but are normally supported
in situ with limited, if any, manipulation available to the end-user.
However, 'fully
flexible' devices will be viable within the next 1-2 years, allowing repeatedly
foldable or rollable screens. New materials and design processes will drive
innovation and, in some cases, completely new usage models, Futuresource noted.
The Consumer Electronics (CE) market is
likely to lead the way with over a quarter of all new smartphones by 2026
featuring flexible screens, which among other attributes, will render them
unbreakable. As manufacturing costs are reduced, the potential for bespoke
signage and pull-down whiteboards are some of several commercial B2B
applications that can be realized.
Press Release:
FLEXIBLE DISPLAY MARKET EXPECTED TO SURGE TO OVER $200BN WITHIN 5 YEARS,
CREATING RADICAL NEW PRODUCT.
Smartphones which unfold to become tablets, adjustable curved TVs and
pop-up presentation screens are just some of a radical new wave of product
concepts made possible by advances in flexible display technology, highlighted
in the latest research report from Futuresource Consulting. Currently, the
industry is in a phase of 'limited flexibility', commonly referred to as
'conformed displays'. Displays may be shaped, but are normally supported in
situ with limited, if any, manipulation available to the end-user.
However, 'fully flexible' devices will be viable within the next 1-2 years,
allowing repeatedly foldable or rollable screens. New materials and design
processes will drive innovation and, in some cases, completely new usage
models.
The CE market is likely to lead the way with over a quarter of all new
smartphones by 2026 featuring flexible screens, which among other attributes,
will render them unbreakable.
As manufacturing costs reduce, the potential for bespoke signage and pull-down
whiteboards are some of several commercial B2B applications to be realised.
"The value of products involving flexible displays will surge to over $200
billion within five years and approach $300 billion within a decade. This
strong growth is anticipated due to range of product benefits it creates from
increased robustness, design differentiation and ease of display manufacturing
customisation through to new applications such as e-paper, e-fashion and home
appliances," comments David Tett, Market Analyst at Futuresource
Consulting. "'Unbreakable' products will become a reality, reducing the
need for manufacturers to handle returns and service, while bespoke signage
will be easier to produce and could offer users the added benefits of
adjustability and reuse.
"Technology is advancing from first generation displays which have been
flexed during the manufacturing process to be curved but are not able to have
their shape manipulated by the end-user, toward a second-generation
product," adds Tett.
Current examples of products within this category include curved TVs and
Samsung's 'Edge' mobile devices. These are often referred to as 'conformed'
displays. "Futuresource define second generation displays as 'truly
flexible'. These displays can be folded, rolled, bent or otherwise have their
shape manipulated and altered by the end-user.
"It remains to be seen which designs enabled by flexible displays will
appeal to the market, but attributes like increased robustness and ease of
customised manufacturing will drive vendor adoption regardless," says
Tett.
Futuresource's 'The Opportunity for Flexible Displays in the CE & B2B
Markets' market report outlines the use case scenarios that flexible displays
can bring to various products, together with the opportunities and inhibitors
that exist in both consumer and B2B categories.
The report identifies the key growth areas of flexible displays, e-paper,
flexible sensors, flexible batteries and stretchable electronics. It quantifies
the worldwide market opportunity in terms of volume and value through to 2022
and provides evidence for the cannibalisation of devices that traditionally
feature larger screens, such as tablets, by smaller devices with foldout or
rollable screens.
Technologies including OLED, LCD and others are assessed for their competitive
position, cost benefits and likely further development in the flexible display
market.
Notes
Futuresource Consulting is a specialist research and knowledge-based consulting
company, providing organisations with insight into consumer electronics,
digital imaging, entertainment media, broadcast, storage media, education
technology and IT. With a heritage stretching back to the 1980s, the company
delivers in-depth analysis and forecasts on a global scale, advising on
strategic positioning, market trends, competitive forces and technological
developments. www.futuresource-consulting.com
Authorised use of information All information provided by Futuresource in any
form is proprietary information that belongs to Futuresource and is protected
by UK and international copyright law. Except as outlined below, direct or
indirect reproduction of information, in whole or in part and by any means, is
prohibited without the express written consent of Futuresource.
Members of the press may use a press release in its entirety or take segments
from it as necessary; they may also use a graph, a slide, or a section of a
supplied research report less than fifty words long, provided all text is
identified as "Source: Futuresource Consulting" and all graphics are
credited with "Futuresource Consulting, copyright 2017".
Futuresource Media Contact for industry comment, forecasting and trends:
Nicola Finn
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